INDIANA SCHOOL
FOR THE BLIND
is a foundation that educates and invests in children and young adults throughout the state who are blind, have low vision, or other handicapping conditions.
The Objective:
Create a compelling brand video to debut at their annual fundraiser event to raise $50,000. These donations would create a sustainable community-supported well system that provides clean water for 500 Costa Ricans.
The Result:
Agua Viva Serves raised $75,000 for operations.
Monumental Productions has been incredible from the start. We wouldn't have surpassed our fundraising goal without their expertise and amazing film.
Jon Tschanz, Communications Director
More about this project
The Process:
Pre-Production
1. Create Marketing and Distribution Plan
2. Learn the operations and objectives of the Agua Viva Serves team working in Costa Rica
3. Understand the process to establish a new well system
4. Develop story characters from the drill team and from the villagers they are serving
5. Production logistics (shoot dates, locations, equipment, travel, permits, etc)
Production
5 day shoot at 3 locations throughout Los Chiles, Costa Rica
· Location Scouting
· On-site Script Development
· Interviews with key characters
· B-roll with drill team, villagers, and Costa Rica environment
Post-Production
1. Develop the full length video, taking into account feedback from key stakeholders
2. Develop a teaser trailer for promotional use on social media
3. Develop a shortened version of the video, for use in presentations and on social media
